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How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
X began his engineering apprenticeship with CM8 manufacturing ten years ago before moving abroad to work for other companies. He has now returned to work for CM8 as Operations Mana
Answer for a caselet
how a person make a decision before puchase a car and effect the decision making proces
Q. Show the Factors affecting the Advertising Budget? Factors affecting the Advertising Budget 1) Market Size 2) Stage in Product Life Cycle. 3) Advertising Strategy
Marketing a value proposition: In a marketing endeavour, what the firm offers to the customer is not a mere physical product, it offers a value proposition. The product offer
Explain Henry Assael Model of buying decision behaviour along with the diagram
Question: Classical conditioning theories regard organisms as relatively passive entities that can be taught certain behaviors through repetition. (a) What is "classical co
T arget Market This is the collection or population of customers or consumers that an organization has in mind as the primary audience for its goods or services and to
Explain the various approaches that are followed by FMCG COMPANIES IN TEST MARKETING
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