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Personal Interview:Personal or face to face interviewing is a core function of marketing research much of the quality of the entire research process rests on its effectiveness. Despite the growth in popularity of telephone and mail surveys personal interviewing retains its ling held dominance across a wide spectrum of surveys market social political.A personal interview is face to face communication with the respondent. The interviewer gets touch with the respondent asks the questions and records the answer obtained. It is the interviewers responsibility to record the answer either during the interview or after the interview. The interview may be conducted at any place but it is appropriate to meet the respondent at his place or work or at his resident. The main purpose of this consideration is that the answer must be recorded clearly and correctly. The personal interview may be either structured or unstructured. In a structured interview the formal questionnaires has been formulated and the questions asked in pre arranged order.
Advantages of the behaviourally anchored rating scales a. The ratings are likely to be accurate because these are done by the experts. b. Behaviourally anchored rating scale
Effectiveness of the selection programme / evaluation : the purpose of the selection programme and techniques is to choose the most suitable candidate for a given job from among th
Objective Personnel Planning is a very important component of Human Resources Management. In this Unit, we shall study all the different aspects of manpower planning of an org
Question 1: "Human Resource Management is no more than a repackaging of Personnel Management." How far do you agree with this statement? Question 2: What are the main s
Question 1: (a) Define social psychology and explain how it is different from social psychology, sociology and philosophy. (b) Using appropriate examples, explain how the
Q. Show Coverage benefits of Fringe? Coverage of benefits: it has been recognized that certain benefits must be supplied by the organization for its employees, regardless of wh
Q. What is Programmed instruction method? Programmed instruction: this involves two essential elements: (a) a step by step series of knowledge, each building upon what has go
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Q. General induction programme? Once an offer of the employment has been extended and accepted, the final stage in procurement function is concluded. The individual has then to
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