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Market Segmentation
This provides to the procedure of breaking the mass market up into discernible subgroups, where each subgroup has obvious demographic and another identifiable differences.
"consumer mind is a Black Box"
Explain about the push strategy in briefly. A pushstrategy comprises convincing trade intermediary channel members to “ push ” the product during the distribution channels to t
What is related product diversification? A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as
What are the needs of marketing and customers? Marketing surrounded through customer needs: Marketing starts along with the customer requirements and needs. Such are turned with
Y= P(1+(r/100))^t
i) The monthly (or whatever period the futures contract is specified in) listed price of each of the four contracts for a period of 12 months. ii) The monthly spot prices for e
what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.
MARKETING PRINCIPLES MKTG 305 Break-even Assignment Often a firm will calculate the break-even point for a price. That is, if we set the price at $X, then how many units will
Perween Warsi's parents arranged for her to marry a doctor at the age of 16 in India. The couple moved to Britain in 1975 with their two sons. Bored, with time in her hands, Perw
Question: Marketing Research plays a crucial role in any company. However, Marketing research is a time consuming and expensive process and therefore, requires careful plannin
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