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How is Product Life Cycle affected?
PLC is affected by following factors are as given below:
a. The necessary and intrinsic nature of the product itself.
b. Change into marketing environment.
c. Changes into consumer preferences
d. Competitive actions.
Macro environment: macro environment refers to those factors, which are not concerned to the immediate environment. These factors are external to the company and are quite uncomfo
Advantages to producers 1. Easy to advertise: when the product or producers of an enterprise are marked with a particular brand, it makes very easy for the enterprise
Question 1: Warigon is a retail company and they want to automate the payment system. Consider that you are the design engineer of that company. What are the factors that yo
Characteristics of the promotional types: Factor Advertising Publicity Personal selling Sales promotion Audien
marketing impact of well designed service guarantee
what is ge matrix
how cost structure influence in pricing a product?
Characteristics of Sellings oriented concept of marketing, Marketing Management
Define Marketing Environment. The Marketing Environment: Factors and forces at outside marketing, affects marketing management’s capability to maintain and develop
.EVOLVING VIEWS OF MARKETING ROLE IN A COMPANY
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