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What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
what is the relationship between 4ps of marketing mix?
what''s Challenges in Implementing E-CRM?
What is the role of Remote Login considerably? Remote Login: A login, which permits a user terminal to links to a host computer through a network or direct telecommunicat
Marketing management philosophies 1. The production concept: The production concept holds that consumers will favour products that are available and highly affordable;
What are the parts of Convenience Goods? These are further divided within two goods: a. Staple convenience goods. All goods are consumed there by most people every day (for
Roux ski is a company that specializes in the manufacture of ski pants. The senior management accountant has been asked to advise the board of directors on a production and sales p
A Supervising Officer of a large Ministry made the following statement: "To be successful in business, all you need is a Customer. You don't need any of those tight little acad
please give target market assignment (introduction, content topic note and aknowledgement)
Market specialization: Here the firm concentrates on serving many needs of a particular customer group. An example would be a firm that sells an assortment to produce only t
Question 1: (i) Explain why the control system is an important aspect of the food and Beverage management of a hotel. (ii) Discuss the necessity and importance of docum
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