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How a buyer can decides in making a purchase?
A buyer has to take few decisions while making a purchase. For such decision there are several situations/transaction made through buyers. Such situations divided into three categories as new task, modified rebury and also straight rebug.
Elaborate the term packaging? Even after the branding and development of product that product desires arise to fulfil all the other aspects of marketing mix. But most physical
In an executive meeting of March 2010, CEO Mary Shields praised the team for their 'excellent performance.' In fact, for fiscal years 2007 to 2009, MMI outpaced its closest competi
Marketing Research Marketing research, one of the components of an information system, include collecting information relevant to a particular marketing problem faci
Define the Exchange process Exchange process is developed and managed by researching consumer/ stakeholder needs, identifying, selecting and targeting particular groups of stak
How should Shoppers? Stop develop its demand forecasts?
Problem: Movements Versus Shifts For each of the following statements, determine whether there has been a change in supply or change in quantity supplied. Draw a demand and supp
Broad Cast Media:- It includes advertisement in television , ratio and cable etc. It varies from print advertising media as it has both audio and visual effect. Broadcast is a med
Describe the scope of marketing. The scope of marketing can be illustrated in terms of functions which a marketing manager performs. Into most of the business enterprises, ma
Q. Examples of Unfair Trade Practices? (i) Advertisement concerning weight-loss-claims of any medicine without proper test. (ii) Using the words 'Government Supported', 'Go
Identify and briefly describe the criteria you would use to help establish whether a variable is useful as a segmentation base.
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