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Explain about the Individual Customer Marketing.
Individual Customer Marketing:
As a marketers detects as several segments as there are consumers then each segment is composed of only one consumer, this has been known an individual. Marketing is as customized marketing. This results while the marketer believes such that no two consumers will respond similar way to its marketing efforts.
Types of intermediaries: 1. Sole selling agent\marketer: when a manufacture prefers to stay of the marketing and distribution task he appoints a suitable agency as his sole s
how to make ppt on this topic in 4 slides?
The Fabrication & Baking Industries Ltd (The FBI ) The FBI is a specialty manufacturer of fabricated, baked enamel components for the mining industry, located in Newcastle. Larg
Question 1: Describe the marketing audit in detail. Characteristics of marketing audit Components of marketing audit Question 2: Explain consumer research p
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With aid of an example of a manufacturer, define segmentation?
what is segmentation,positioning?
What are the psychological factors to determine the consumer behaviour? Psychological: A person’s acquired requirements are influenced by certain psychological factors as lik
cost plus pricing
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