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Augmented Product
An augmented product is one with entity in addition to those required to serve its core function that defined it from other products available in its class.
Question 1: Apply the PESTEL Model to the Financial Services Sector in Mauritius, identifying opportunities and threats. Question 2: Analyse the steps in the Strategic
Component of Marketing Information System: 1. Internal records system: Marketing managers rely on internal reports such as orders, sales, prices, inventory level, and receiva
What is the physical evidence of tea business?
Marketing department organization: The company must build a marketing department that can carry out marketing strategies and plans. If the company is very small, one person
study the environmental & economical trends prevailing in Himachal Pradesh & prepare a business plan for launching a new product
The Societal Marketing Concept The societal marketing concept holds that the organization should find out the needs, wants, and interests of focused markets. Then It should de
"Consumer mind is a Black Box" - Discuss
What is the meaning of selling concept? Meaning: Selling concept declares that consumers will not buy adequate of the organization’s products unless the organization unde
Present the facts of the case study about snickers achieving promotional integretion with a universal appeal
Illustrate about the Demand Based Pricing At times, prices are determined by the demand for product. Under this method, without paying much attention to cost and competitor's p
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