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You work as a Field Sales Representative for a telecommunications services company named Clear Communications. The Managing Director (MD) needs to appoint someone for the post of F
What is personal selling? Explain the term in briefly. Personal Selling: Personal Selling is the communication technique in that sales people builds the personal relation
Q. Illustrate the the advertising effects on National Income? Effect on National Income: - Advertising increase productive, promotes demand and promotes growth in agriculture
Question: a) Explain why service personnel are a source of customer loyalty and competitive advantage. b) Discuss the customer cycle of failure in a service organization.
What are the Convenience Goods? Convenience Goods: These are inexpensive items that purchase requires very few efforts on the part of the consumer. The shopping list of p
Illustrates the role of publics in microenvironment of a company? Publics: Any group which has an actual or potential interest within or impact on an organization’s abil
demonstrate your understanding of the principles of marketing by illustrating the motivation behind energy drink consumers
What is Socio-Cultural Segmentation? Socio-Cultural Segmentation: Consumer markets are subdivided within segments upon the origin of social-cultural variables as social c
The following ratios have been compiled relating to Prince Corporation for the year ended 31st December 2009 together with comparative figures of the average industry. Addi
Difference between Selling and Marketing The term selling refers to an activity in any business enterprises. It is concerned with the transfer of the title of the goods and pro
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