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Advertising is frequently criticized for its excessive persuasiveness. It creates unnecessary want for the products which buyers don't need or can't afford. Occasionally by promoting attractive schemes buyers are lured to buy the product but later they realize that they aren't in the position to pay the instalments. It causes frustration and loss of peace of mind.
marketing is a science for the management of a value delivery system
i want to add the 7p''s in hotel industry
what is text marketing and explain the various approaches that are followed by FMCG companies in Test marketing
What do you mean by Business to Business in e-commerce? B2B stands for Business to Business , it is the type of e-commerce. This is a mode of conducting business among two
seal-dip pricing
Explain the selling of a product correspond to the views of customers. In condition, the company is preparing an offering mix of products, prices and services and utilizing a c
What is financing in functions facilitating exchange? Financing: Financing and marketing both functions of a business are interlinked along with each other. The department
How is building a brand in a business-to-business context different from doing so in the consumer market?
Reinforce areas in which your company outshines the competition. Is your ROE leaps and bounds above your competitors? Have you rewarded stockholders with a healthy dividend while s
Tools to study of the buyer behaviour It is important for the marketer to regularity study of the buying behaviour. Different tools available to h mot her are: 1. Sur
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