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Advertising is frequently criticized for its excessive persuasiveness. It creates unnecessary want for the products which buyers don't need or can't afford. Occasionally by promoting attractive schemes buyers are lured to buy the product but later they realize that they aren't in the position to pay the instalments. It causes frustration and loss of peace of mind.
QUESTION a) "Increasingly, companies are using direct marketing to reach carefully targeted customers more efficiently and to build stronger, more personal, one-to-one relation
under positioning
Explain the main advantage of pricing skimming strategy. Pricing skimming strategy is definitely a cautious strategy that is more financial then commercial. Their main advantag
The Product Concept The product concept states that consumers will favour products that offer the best quality, performance, and features, and therefore the organization shoul
What is concept of Position against Competition Strategy? Position against Competition: Many more times, success for a company’s strategies comprises looking for weak po
2(cosx+cos2x)+sin2x(1+cos2x)=2sinx
David Ricardo''s theory of comparative advantage is an improvement over Adam Smith''s theory of absolute advantage.
What are the types of strategies used in international marketing? Different types strategies used into international marketing are as follows: To improve an effective global
process of disigning distribution channel
Explain about Business Marketing. When customer is the focus of all activities marketer has not to search customer to seek response to his products. Customer group is decided f
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