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meaning of regional products or definition of regional products
Q. Nature of Target Market. a) Size of market Small- Personal Selling Large- Advertising b) Location as well as Concentration of Customer. Concentration of the Cust
Competing with rivals is unavoidable part of doing any business; however, Murphy's Stationery is losing the ground. You are required to conduct a research regarding current traditi
As an interviewer, i need a list of at least 10 appropriate questions to discuss ask this person.
hi 1. Discuss the functions of marketing beyond advertising and selling 2. and why is it important for non-marketing employees to have a better understanding of marketing function
the various approaches that are followed by FMCG companies in test marketing
DAGMAR APPROACH Definition: - Define advertising objective measuring advertising results. Hierarchy- of effective model 1) Awareness: - Making the consumer conscious
Brand A brand is a term, symbol, name, or design that is planned to clearly identify and differentiate a seller's product from the harvest of his or her competitors.
Buying decision making process: Marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisio
DRAW THE TYPICAL PROFILES OF SHOPPERS STOP CUSTOMER SEGMENT
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