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Explain the Strategy of Position on User.
Position on User:
This strategy relates a product along with its user or a class of user. When cosmetics companies seek successful highly visible model, they relates and their spokesperson as association to their brand.
Factors influencing changes in product mix 1. Change in market demand: the change in the demand of a product (due to change in habits, fashion, purchasing power, in
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How is Marketing Customer Focused? It is the Nature of Marketing. Marketing tends to assure and delight customer. The functions of marketing should be directed and focused at t
Features of advertising 1. It is mass communication process every piece of advertising gurantees satisfactionof human wants and wnts them from needs and desires advertisers
the advandages and disadvantages of marketing philosophies.
State the characteristics of communications Within market exchanges, communications are characterised by planning and formality. Relational exchanges are supported by more fre
identifing brand personality in consumers mind
E- Marketing environment: The marketing environment is ever changing, providing planty of opportunities to develop new market products, new markets, and new media of communicat
Question 1: (a) What are the major characteristics of a strong brand name? (b) What is the necessity for an organisation to make use of brand extension & flanker brand str
why the managerial functions must be sequential in naturek question #Minimum 100 words accepted#
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