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How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
The sum of the digits of a certain two digit number is 7. Reversing it''s digits increases the number by 9. What is the number ? I Know the number is 34, but I have to show my work
images of differentiation tools in marketing
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Boston Consulting Group By using the matrix, four kinds of SBUs can be identified as: a). Stars refer to high- growth, high-share businesses or (they require a lar
Question 1: a) What is meant by Customer Relationship Management (CRM)? b) Nestlé's products include baby food, bottled water, breakfast cereals, coffee, confectionery, da
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Full market coverage: here a firm concentrates on serving many needs of a particular customer group. Only very large firms can undertake a full market coverage strategy. Examples
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How marketing efforts can be controlled and evaluated? Marketing Efforts with Implementation, Control and Evaluation: Marketing is not a controlled process within an insu
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