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Question:
You are employed by a business that supplies office furniture to Business-to-Business (B2B) customers. You have been asked to complete the following tasks:
(a) Identify different marketing communications tools that can be used to promote your products to these customers.
(b) Explain criteria that influence the choice of the different marketing communications tools available to this organisation.
You are employed in the marketing department of a soft drinks (e.g. cola) manufacturer. Using examples from your business:
(a) Identify and describe the different channels of distribution that may be used by your business.
(b) Explain how your business can use Information and Communications Technology (ICT) to develop and maintain effective relationships in its distribution channels.
State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n
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Explain Henry Assael Model of buying decision behaviour along with the diagram”.
que es auditoria
what is down-market stretch?
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WILBUR SCHRAMM'S MODAL A well-known communication expert gives a important contribution in the field of communication. He customized the Shannon & Weaver's Model of communic
explain service marketing and give a company''s example?
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