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What is salesmanship in functions facilitating exchange?
Salesmanship:
Personal selling is a significant method of selling goods. This is widely used into retail marketing. Although, the art of salesmanship has undergone a big modify. The attitude of salesman in the direction of the customer and of customer in the direction of the salesman has also modified. Selling has turn into a science of human relations and an art of getting all with people therefore effectively which sales resistance may be decreased to minimum.
explain the various approaches that are followed by fmcg companies in test marketing
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