What is the value chain, Marketing Management

Assignment Help:

What is the value chain?

Value Chain: Each firm performs a set of activities which helps in designing, producing, delivering, marketing and supporting its products. Such activities form a procedure. At each stage of the process, in that case the firm adds value. The Chain of activities by raw material procurement to the after sales services is termed as the value chain. This identifies nine strategic activities that is five primary and four support activities to produce value.

2271_The Genouc Value Chain.png

The Genouc Value Chain


Related Discussions:- What is the value chain

Explain the term service encounter, Question : (a) Explain the term se...

Question : (a) Explain the term service encounter. (b) With reference to examples of services, discuss the three levels of customer contact services. (c) One tre

Explain about the buying decision process, Explain about the buying decisio...

Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i

What are the two types of exchange, What are the Two types of exchange ...

What are the Two types of exchange Two types of exchange signify extremes in a spectrum of exchange transactions. In industrial societies market exchanges have tended to domin

Discuss combination of push-pull sales promotion strategies, Discuss about ...

Discuss about the combination of push and pull sales promotion strategies. Combination of push and pull sales promotion strategies Car dealers frequently provide a

Sara, what''s Challenges in Implementing E-CRM?

what''s Challenges in Implementing E-CRM?

Market segmentation, Looking for an expert to help with market segmenation ...

Looking for an expert to help with market segmenation process

Methods\devices of sales promotion, Methods\Devices of sales promotion: th...

Methods\Devices of sales promotion: the various sales promotion devices can be classified in three ways as shown in figure below: 1. consumer promotion: sales promotion direc

Market segmentation producer or how to segment the market, Market segmentat...

Market segmentation producer or how to segment the market: 1.       Survey stage: this is divided into two parts, (1) focus group discussions and in depth interviews with a v

Store merchandising, Store merchandising Store merchandising can be a c...

Store merchandising Store merchandising can be a complicated subject and various bulky books have been devoted to it. Simply, the term merchandising in the context of Store Mer

Marketing - introduction, Marketing Marketing involves the right produ...

Marketing Marketing involves the right product available in the right place at the accurate time and ensure that the customer is aware of the product. Marketing is necessar

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd