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Q. Explain about Deceptive Advertising?
Deceptive Advertising demotes to Untruthful, misleading and fraudulent advertisement. Several advertisements make tall claims are called deceptive ads or exaggerated. Ads screening such false claims are called deceptive ads or. Not disclosing material facts regarding the product/Service is as well covered in deceptive advertising. For instance showing only brighter side and not disclosing the major side effects Weaknesses of product is description.
Effect on Culture: - Culture demotes to the way of life of group of people. It includes- values customs, morals, Life styles, habits etc. By advertising Cultural-exchange takes place.
This cultural exchange is able to be within in the country and with other countries as well. Through this exchange people turn into brand-minded and learn modern style of living. A few sections of society appreciate this modern style of living, while a few others sections are against it.
Characteristics of the consumer behaviour: Consumer behaviour or buyer behaviour is the process by which individuals decide whether, what, when, from whom, where and how muc
Process design can best be improved by Adopting a strategy of continuous improvement.
As an interviewer, i need a list of at least 10 appropriate questions to discuss ask this person.
Q. Advertising and Creation of Utility? Advertising creates place, time and perception utility. In case seasonal products it creates time usefulness by creating demand even in
what are the approaches used by FMCG companies in test marketing?
PEST ANALYSIS IN AN ENGINEERING FIRM
What is marketing? a. B uilding customer value and satisfaction are at the very heart of current marketing thinking and practice. b. A very easy definition of marketing
Segmenting industrial markets: 1. Size of the customer: this has been one of the traditional methods of segmenting industrial market. Bases on the size and the purchase
Q. Illustrate the the advertising effects on Business Cycle? Effect on Business Cycle: - Supporters of advertising quarrel that advertising help in reducing the extent of bus
The road to market leadership has not been without potholes however. In 1998, the company attempted to extend its brand by entering the herbal supplements market, rolling out a lin
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