Discuss the benefits buyers get from the use of e-commerce, Marketing Management

Assignment Help:

Question 1:

(a) Define the following terms:
(i) e-commerce
(ii) e- business and
(iii) e-marketing

(b) Discuss the benefits that:

i. buyers get from the use of e-commerce/e-marketing/e-business
ii. sellers get from the use of e-commerce/e-marketing/e-business

Question 2:

(a) Define the following terms:
i. National Tourist Organization (NTO)
ii. Macro - destinations

(b) You are the newly recruited Marketing and Communications Manager working for the MTPA. With the use of relevant examples, explain five main determinants of demand in relation to destination marketing that you will take into account when developing marketing campaigns to boost the new foreign markets such as the Asian countries.


Related Discussions:- Discuss the benefits buyers get from the use of e-commerce

Define the strategy development phase in brief, Define the Strategy Develop...

Define the Strategy Development Phase in brief. Phase Strategy Development Phase: If you already know your competitors and target market, you are capable to start creatin

Significance of the growth of the internet platform, Question: The inte...

Question: The internet platform is the new normal in the life of businesses. For ANY organization of your choice, you are required to write a memo, addressed to your Marketi

Retailing and wholesaling, Retailing and Wholesaling   Retailing an...

Retailing and Wholesaling   Retailing and wholesaling consist of various organizations bringing services and goods from the point of manufacture to the point of use. Retail

Marketing planning, Marketing planning: Meaning and definition: marke...

Marketing planning: Meaning and definition: marketing planning is a part of the process of overall planning of a business and industrial enterprise. Marketing planning includ

Product policy, Explain product policy in relation to agriculture

Explain product policy in relation to agriculture

Buying decision making process, Buying decision making process: Mark...

Buying decision making process: Marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisio

Define the concept of integrated communication, Question 1: (a) Disting...

Question 1: (a) Distinguish between destination branding and country branding? (b) Market Research is of paramount importance prior to developing a branding and a communicat

Enumerate about the objective based pricing, Enumerate about the Objective ...

Enumerate about the Objective Based Pricing This method is applicable to introduction of new (innovative) products. If, at introductory stage of the products, organisation wish

Effect on product - quality, Effect on Product-Quality: - Advertising prom...

Effect on Product-Quality: - Advertising promotes competition as well as every advertiser wants to succeed in this competition. Advertiser recognizes that for long term success in

Advantage of benchmarking , Benchmarking is in important tool for firms loo...

Benchmarking is in important tool for firms looking to continuously improve their own processes. The obvious advantage of benchmarking is that a firm is able to copy and imitate th

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd