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Question 1:
(a) Define the following terms: (i) e-commerce (ii) e- business and (iii) e-marketing
(b) Discuss the benefits that:
i. buyers get from the use of e-commerce/e-marketing/e-business ii. sellers get from the use of e-commerce/e-marketing/e-business
Question 2:
(a) Define the following terms: i. National Tourist Organization (NTO)ii. Macro - destinations
(b) You are the newly recruited Marketing and Communications Manager working for the MTPA. With the use of relevant examples, explain five main determinants of demand in relation to destination marketing that you will take into account when developing marketing campaigns to boost the new foreign markets such as the Asian countries.
Elements of the marketing: the marketing thinking starts with the customer needs. Today each marketer wants to retain and satisfy the customer because of the intense competition.
FIND THE DISTANCE BETWEEN TWO LINEB 2x+y+3=0 AND 3x+4y+1=0.ALSO FIND THE EQUACATION OF LINE LYING MIDWAY BETWEEN THEM.
39%og 42
Affordability Based Pricing : The affordability based pricing is relevant in regard of necessary commodities, which meet the basic requirement of all sections of peop
Explain about the role of customers in microenvironment of a company. Customers: Customers The Company should study its customer markets closely and continue to date alo
list out the secondary sources of information while pursuing market research?
Q. What is Competitive Parity Method? Competitive Parity Method: - It is usual approach in which advertising budget is framed in such a manner that our company is at par with
What are Business Analysis and Mark Share Analysis? Business Analysis and Mark Share Analysis: In this stage is very much significant in total process of latest product d
What are various types of pricing strategies? Adopted by the company. Currently we will discuss the various types of pricing strategies within detail are specified here by poin
What is Natural Environment in Marketing? Natural Environment: Natural Environment Natural resources which are required as inputs by marketers or which are affected thro
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