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Describe about the direct marketing
In 1990s direct marketing became a more prominent tool in mix as technology had enabled a form of communication by appealing personally and directly to the target customer. This change introduced new media formats and subsequent development of the Internet and related digital technologies has accelerated change in the marketing communications industry. There are now a myriad of opportunities to reach audiences, with Internet representing a new, yet challenging, form of communication channel.
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detail note on pricing strategies of any product
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Importance of Effective communication Effective communication is very important to organisations, which is why they use a variety of promotional tools. Advertising, sales promo
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