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Define the final stage of decision making process.
Post Purchase Performance Evaluation:
In the last stage of buying process, the product’s performance is estimated. The product’s real performance is compared to specification and essential adjustments are made of the product is not functioning like expectations.
Question 1: Prepare and discuss the managerial implications of a SWOT analysis of a tourist transport with which you are familiar. Question 2: In managerial terms, disc
Exploring the marketing and sales strategies utilised by your organisation or one you have researched, determine to what extent the marketing concept has been adopted. How have sa
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Question 1: Why sales promotion is an integral part of marketing? How does it differ from marketing and advertising? - Detail explanation on ‘Meaning and Importance of Sale
Marketing is a value creating and value delivery process: Earlier, we said that value creation value delivery is the main task of the marketing. We can now stretch the state
consumer mind is a black box discuss
Marketers know that they cannot appeal to all buyers in their markets or at least not to all buyers in the same way. Buyers are too numerous, too widely scattered, and too varied i
The road to market leadership has not been without potholes however. In 1998, the company attempted to extend its brand by entering the herbal supplements market, rolling out a lin
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meaning of regional products or definition of regional products
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