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Define the final stage of decision making process.
Post Purchase Performance Evaluation:
In the last stage of buying process, the product’s performance is estimated. The product’s real performance is compared to specification and essential adjustments are made of the product is not functioning like expectations.
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Context and Marketing Communications Organisations can be seen as open social systems (Katz and Kahn, 1978) in which all components of the unit or system are interdependent an
what is the sales information systems
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If a consumer buy an items through a catalog over the phone with a credit card, is the credit card company a channel member? if the product is delivered by FedEx, is the FedEx a ch
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