Importance of effective communication, Marketing Management

Assignment Help:

Importance of Effective communication

Effective communication is very important to organisations, which is why they use a variety of promotional tools. Advertising, sales promotion, direct marketing, public relations, personal selling and added-value approaches like sponsorship are the most used. To get their messages through they use traditional media like print and broadcast, cinema and radio; however increasingly digital media, and Internet in particular, are used to 'talk' to and with their customers, potential customers, financiers, suppliers, distributors, communities and employees, among others.

 


Related Discussions:- Importance of effective communication

Growth stage - product life cycle, Growth Stage The growth stage is th...

Growth Stage The growth stage is the manufacture life-cycle stage during which a product's sales begin climbing rapidly.    Early adopters will continue purchasing and l

Commercialization - new product development, Commercialization The eig...

Commercialization The eighth and last step in the new-product development procedure is commercialization. This step is introducing a fresh product into the market. The company

Explain the different stages of negotiation, ZEZ Company is in the business...

ZEZ Company is in the business of designing and printing bottle labels for soft drinks distributors. The company is, at present, facing very difficult times as recessionary economi

Introduction to promotion, Meaning & definition of the promotion: promotio...

Meaning & definition of the promotion: promotion is a communication process by which the producers of the products or services draw attention of the consumers or prospective consu

Fundamental marketing concepts, Q.  Explain some fundamental marketing con...

Q.  Explain some fundamental marketing concept? Ans.: The several fundamental concepts are :- (1) Exchange Concept: Exchange concept holds the concept that the exchange

Define the advertisement contents, Define the Advertisement contents? ...

Define the Advertisement contents? Advertisement contents Message : - Consist of opinion, symbols, Facts and Pictures related to the product. Purpose: -        Communi

Discuss the principles of market skimming, Question 1: a) What are the...

Question 1: a) What are the evaluative criteria marketing management can use to assess the usefulness of marketing segmentation variables? b) Explain how ‘organisational

Importance of place - marketing mix, Importance of Place Goods are prod...

Importance of Place Goods are produced to be sold to the consumers. They should be made available to the consumers at a place where they can conveniently make purchase. It is e

What are the ways of foreign market entry, What are the ways of foreign mar...

What are the ways of foreign market entry? The prospective global marketer has decided onto a market entry strategy and a marketing mix. Such are two main methods of foreign ma

Assignment 5, 1. Nike is one of the most recognized and loved brands in the...

1. Nike is one of the most recognized and loved brands in the world. Based on the definition of a brand, how does Nike epitomize a good brand? 2. Brands grow over time, but should

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd