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Define the term Organizational Buying Behaviour.
An organization not connect only into selling of products, but they also engage within buying of products also as material, plants, manufactured parts and equipments and various services etc. Therefore they require the services of other organization also. Hence their services there are requirement of understanding buying procedures.
Company of the enterprise factors: the choice of channel is also influenced by company characteristics such as its financial position, size, product mix, morale of its employers,
Forester's Country Markets is a well-known grocery chain based in a large Midwestern city. At one of Forester's distribution warehouses a key problem has been proper stocking of s
Culture: Culture is the most fundamental determinant of a person's wants and about his behaviour. It consists of the learned values, norms, rituals, and symbols of the socie
Milk consumption per day 1)250ml 2)500ml 3)1 litr 4)More than 1 litr
Key challenges for a Domestic Company for Sustainability in Market - Competitive pressure of global players : With the advent of open economy policy, the country ha
How marketing research is investigated the consumer needs? Marketing Research is a systematic and intensive investigation of all the phases of marketing on a continuous basis w
1. List dawn and explain the advantages of integrated material management.
what is being marketed and also give a example
Starbucks has a wide range of target markets across the world. However, this might differ based on the usability level of the product. This project is designed targeting on the you
Q. What do you mean by Advertising Appeal? Advertising Appeal/ Advertising Themes:- Ad appeal demotes to the approach used in attention of audience or influencing their feel
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