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Explain about the consumer behaviour studies.
The consumer behaviour studies which how individual organization and groups select buy employ and dispose of goods and services, experience and ideas to please their desires and requirements. Marketing manages rely upon a 7 O’s framework for consumer research to know the key questions regarding any market.
Question 1: Explain the various stages of the product cycle and explain why it is necessary to follow the procedures regarding this cycle. Question 2: (i) Explain the
1. Explain the six key criteria for strategy selection by providing appropriateexamples
Market Expansion?
what are the examples for ingredient branding?
Q. What is Competitive Parity Method? Competitive Parity Method: - It is usual approach in which advertising budget is framed in such a manner that our company is at par with
more detial
Illustrates the words of Philip Kotler about e-commerce? In the opinion of Philip Kotler : E-commerce can be described as a general term for buying and selling procedu
Size of an advertising agency Size:- Both large size-agencies as well as small size agencies are available each has its own merits and demerits. Large-agencies have broad ran
What the social factors have most influence on consumers purchasing
Q. Calculate Percentage of Sales Methods? The sum to be appropriated to advertising is arrived at by multiplying the worth of past year's sales or projected sales for the budge
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