Explain diffrent types of advertisement copy, Marketing Management

Assignment Help:

Q. Explain diffrent types of advertisement copy?

Types of advertisement copy: - Advertisement Copy perhaps of various types based on Appeal, functions, Purpose and Media of advertising. Mostly advertising copies are of following types:

1) Descriptive Copy	8) Technical Copy
2) Questioning Copy	9) Reason-why-Copy
3) Comparative Ad-copy	10) Dramatisation Copy
4) Announcement Copy	11) Prestige Copy
5) Institutional Copy	12) Reminder-ad-copy
6) Topical Copy	13) Test-ad-copy
7) Personality Copy	14) Animation-ad-copy

Related Discussions:- Explain diffrent types of advertisement copy

Explain the most common challenges of global competition, Question : (a...

Question : (a) Differentiate between the terms "efficiency and "effectiveness" within the management context. (b) Identify and clearly explain the four most common chall

Test marketing, various approaches that are followed by FMCG companies test...

various approaches that are followed by FMCG companies test marketing in marketing management

Primary difference between selling and marketing concept, Question: (a)...

Question: (a) Discuss the primary difference between selling and marketing concept? (b) Suppose you are a marketer and about to introduce a new line of microwaveable snacks

How is accessibility to customers increased in e-commerce, How is accessibi...

How is accessibility to customers increased in e-commerce? Increased accessibility to customers: a. Permit people to accomplish operations without barriers of time that i

Explain the main stages in the production, (a) Explain the main stages in t...

(a) Explain the main stages in the production of a 2-minute news item meant to be broadcast on TV. To explain the process, use the example of one of the subsequent events: (i

Developing the marketing mix factors, Question 1: After the market segm...

Question 1: After the market segmentation process has been completed, the organization should begin developing the marketing mix factors. Discuss. Question 2: Discuss

The project be completed or abandoned, The government has undertaken a high...

The government has undertaken a highway bridge project that was originally projected to cost $2 million and provide benefits of $2.5 million. Unfortunately, the costs have been mu

How is an aging work force worked in demographic trends, How is an aging wo...

How is an aging work force worked in Demographic Trends? An aging work force: Several impacts of aging work are which the work force will before experience, reliable and

Write short notes on service marketing, Question 1: "Successful Marketi...

Question 1: "Successful Marketing depends largely on a company's ability to manage its marketing programmes within its environment". (a) What is your understanding by "

Major factors influencing buying behaviour - social factors, Social factors...

Social factors: in addition to cultural factors, a consumer's behaviour is influenced by such social factors as reference groups, family, and social roles and statues. Referen

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages