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The PEST analysis is a structure that strategy advisors utilize to examine the external macro-environment in which a firm works. PEST is an acronym for the subsequent factors
What is Idea Screening Strategy Development? Idea Screening: The procedure of screening. The idea along with the greatest potential are selected for future review. Throug
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What types of tools use in sales promotion scheme? Sales Promotion Schemes: 1. Price-off: A straight discount off the list price upon every case purchased throughout a
what is the sales information systems
What are the factors in relationship marketing included? As we are involved into the process of maintaining, creating and improving strong, value-laden relationships along with
Define the concept of Marketing Information System. Meaning of Marketing Information System : Marketing Information system is systems which consist of people, procedu
Question 1: You are a marketing assistant for a manufacturer of a branded range of household cleaning products: (a) Describe key factors that could be taken into account wh
Creative Skills and New Ideas:- Creativity is the major element of advertising. If the ad-agency is competent of generating new ideas which are creative and profitable then such a
Selection Criteria of every tool Key criteria governing an organisation's selection and use of every tool are: 1. Degree of control required over the delivery of the messa
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