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In May 2004 Government banned Tobacco advertisements on television. Tobacco-advertisements comprise ads related to Cigarettes, Zarda, Gutka. This ban comprise brand-extension-bans. It means tobacco-manufacturers can not advertise tobacco-brands even through non-tobacco-products. Consequently now back-door entry through non-prohibited products is as well banned. For instance Red and White a cigarette manufacturer is now banned to advertise for Red and White Bravery Awards. Likewise Gutka producer Manik-Chand is prohibited from advertising Manik-Chand Film fare Awards. Indian Tobacco Company is banned from sponsoring sports-even in the name of 'Wills brand'. The accountability for enforcement of this regulation is on state-government. This regulation isn't applicable on advertisement.
What are affective measures of customer satisfaction? Affective Measures of Customer Satisfaction Measurement: A consumer’s attitude as liking or disliking towards a produ
When customer-facing managers are asked whether their CRM initiatives have been a success , the chances are that many of them will say "no". Ask them why they failed, and they will
music2GOmulti-player marketing strategy review
The Bono Company Ltd, which is effectively controlled by the Bono family although they now own only a minority of shares, is to undertake a substantial new project which requires
Value and Satisfaction Customer value: it is the difference between the values that the customer achieves from owning and by using a product and the costs of getting the produ
study the environmental & economical trends prevailing in Himachal Pradesh & prepare a business plan for launching a new product
explain one stage channel of distribution
Illustrates the total environment in marketing? Marketing is a part of total environment: Total environment may be explained as the combination of all the resources and In
Some people argue that the presence of an outside threat correlates with a high degree of team cohesion. Would you agree or disagree? Explain your answer.
One stage channel of distribution In this case, there is one middleman i.e., retailer. Manufacturers sell their goods to retailers who in turn sell it to the consumers. T
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