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Buying roles: marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisions. Specifically, market
Question (a). For a successful communication to flow in any organization, five basic elements need to be present. List them (b). Identify the importance of effective listeni
What is the holistic marketing concept? The Holistic Marketing Concept: An entire set of forces which appeared in the final decade call for new business and marketing practic
Question 1: You have been approached by a firm of your choice. You are to provide advice on its marketing planning. Write a report that includes: a. an evaluation of its cu
marketing strategies
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considering the concept of product life cycle where would you put video games in their life cycle
what are the reasons for market segmentation and its advantages
what is the difference between perception and positioning in marketing mix
income inreased by 10% later decreased by 10%. total change in % in income
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