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approches of test marketing in FMCG
Describe in detail about Sales promotion This refers to short-term and temporary incentives to purchase or induce trials of new goods. Tool includes contests, games, gifts, tr
what are the reasons for market segmentation and its advantages
ABCD is a cyclic quadrilateral.O is the center of the circle if BOD=16+0.find BPD
describe the ford needs to do to make sure its sensitive to change in the cultural environment of a country
“Market Share is the best indicator of company performance.” Is this a reasonable statement?
What do you mean by Business to Business in e-commerce? B2B stands for Business to Business , it is the type of e-commerce. This is a mode of conducting business among two
What is Direct Marketing Growing utilisation of direct marketing by organisations over recent years has been significant. It signals a shift in focus from mass to personalised
various approaches that are followed by FMCG companies test marketing in marketing management
Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
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