Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Q. How to select a Media for advertisement?
Media Reach and Coverage: Such media must be selected which has wide reach and can cover our target customers. If the advertiser has two available media that involving same cost at this time the media with more reach and coverage of our target audience will be selected. Media reach signifies total circulation/viewership of media in a given period of time will be called its reach per day. If ad is given on T.V in that case it is expected audience size of that TV programme in which ad is issued in a given period of time is called its reach. If measurers the numeral of persons who are exposed at least once to this media in a specific period of time. Media coverage demotes to the potential audience who might receive the message given by media. Higher media reach will make sure higher media coverage if the media matches with the features of our target audience. Thus selected media must match without target audience.
Ask 1 A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300m
Explain the key function of marketing communication Many organisations have evolved without marketing being recognised as a key function, let alone as a core philosophy. There
How many types of participants are significant in distribution channels? There are following types of participants are significant in distribution channels as given below:
will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country?justify your answer.
Question: Classical conditioning theories regard organisms as relatively passive entities that can be taught certain behaviors through repetition. (a) What is "classical co
henry assael model of buying decision behaviour along with the diagram
QUESTION a) "Increasingly, companies are using direct marketing to reach carefully targeted customers more efficiently and to build stronger, more personal, one-to-one relation
Penetration Pricing This term is refers to a pricing strategy that dictates that the price of an item being introduced into a market should be set as low as possible to develop
Macro environment: macro environment refers to those factors, which are not concerned to the immediate environment. These factors are external to the company and are quite uncomfo
marketing strategy for guess perfume
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd