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Problem:
After introducing a new product, management wants the product to enjoy a long and happy life.
(a) How can the ‘life' of a product be conceptually analyses?
(b) How can this concept help the marketer for developing good marketing strategies for different stages of the product's life?
Question : (a) Differentiate between the terms "efficiency and "effectiveness" within the management context. (b) Identify and clearly explain the four most common chall
Nature of the marketing: 1. Specialized business function: in the early days, the selling function did not call for any specialized skills as the sales could have been a
consumer mind is a black box discuss
How should Shoppers’ Stop develop its demand forecasts?
2(x + 4) = 30
How should marketing deliver value? It is the nature of marketing. Marketer has to track customer requirements and deliver the product as per their needs. The company should sa
Question 1: What role does copy play in a campaign? Why copy has to be written with great knowledge and skill. All relevant points needs to be addressed from Unit 6 compl
Consumer Behaviour Consumer buying behaviour refers to the buying behaviour of final consumer's individuals and households who buy goods and services for personal consump
Importance of the marketing planning: the Importance of the marketing planning is clear from the following 1. To offset future uncertainties: future is always wrapped i
can anybody tell me where (a+b)2 is applicable in real world
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