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Question 1: (a) Discuss Freudian Theory of Personality and its application to the understanding of consumer behaviour. (b) For the following personality market segments, desc
with the aid of a diagram discuss the key issues of export MARKETING strategy and export performance
How does cultural, social, personal and psychological factors influence buyer behaviour. Give examples
Simple Marketing System Producer/ seller Communication Consumer Money Product/ service Feedback Participants in a simple marketing system:
Explain about the Sales Promotion Sales promotion comprises numerous marketing techniques which are often used tactically to provide added value to an offering, with aim of ac
how to draw consumer profile of a typical buyer of ray ban?
Question 1: Why sales promotion is an integral part of marketing? How does it differ from marketing and advertising? - Detail explanation on ‘Meaning and Importance of Sale
Marketing mix of Dettol Handwash
How is building a brand in a business-to-business context different from doing so in the consumer market?
i have to create a new inovative product
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