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Question1
‘A company requires a Corporate Communication plan to assist guarantee the success of its overall business plan.' In the light of the above how would you go about elaborating a Corporate Communication plan?
Question 2
Corporate Communication experts represent the Corporation's voice, its reputation, integrity and image. Discuss.
Question 3
Describe how the following management functions: Public Relations Employee Relations Community Relations Advertising Media Relations. Are related to Corporate communication and help Organization to get competitive advantag
The purchasing department of Bradley Inc. is responsible for companywide purchasing. Its total costs are assigned to each division based on the number of purchase orders the purcha
exchange oriented stage
State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s
What are focus and drawback of product concept? Product Concept: Focus: The focus of the firms subsequent the product concept is onto the production of greater products
What are aspects of activities use in green marketing? At workshop of green ecological marketing was explained as the study of the positive and negative aspects of activities
Q. Describe various tasks in product line appraisal? Ans.: Company objectives influence product line length. 1 objective is to make a product line to induce up sel
What are Suppliers Firms and Resellers in the Microenvironment of a company? Suppliers: Suppliers Firms and individuals which provide the resources required by the company
What marketing strategies are appropriate at each stage of the product life cycle? How can a company build and mange its product mix and product lines.
importance of pricing decisions to an organisation
Meaning of the promotion mix: Promotion mix refers to the combination of the various promotional elements viz, advertising, personal selling, publicity and sales promotional te
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