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Q. Measuring the Advertising Effectiveness?
Measuring the Advertising Effectiveness
The need or significance of evaluating the effectiveness of advertising arises for a number of reasons.
1) To validate the cost of Advertising
2) To Exercise manage on advertising Campaign
3) To calculate Ad-Copy.
4) To compare dissimilar Market Area
5) For effectual Media-Planning and Media-Scheduling in Future.
6) To know the diffusion Point of advertising.
7) To reduce squander in the Amount Spent on Advertising.
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advertising campaigns and there work in developing awareness among public
State the Methods of price fixation Methods of fixing price can be broadly divided into the subsequent categories. 1. Cost based pricing 2. Competition based pricing 3
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Assignment Objective The overall objective of the assignment is for you to complete a marketing plan for a new tourism venture in your selected country and one that will lead to
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