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Q. Explain various factors in marketing environment & tell about the need to analyze the marketing environment? Ans.: Purpose of marketing environment analysis are followin
Explain about the consumer movement in marketing activities. Consumer movement: Avarious collection of independent peoples, groups and organizations seeking to defend the
Evaluate the case made in the article for ‘the third leg in the strategy “tripod”’, with particular reference to the effectiveness of the four cases offered in supporting the centr
Marketing communications Marketing communications recognise the development of channel or trade marketing. Numerous organisations have moved away from the traditional control
What is a media plan? A media plan is a comprehensive plan of all the outside advertising and promotional activities of the business for a particular period. Generally the peri
what are the inbound logistic,operation,out bound logistic in service industry
Should video game companies continue to alter their products to include other functions such as email?
Give examples of product line strategies.
Question 1: (a) ‘Knowledge is more than just an accumulation of bits of information.' Explain this statement in the light of the knowledge pyramid and the different types of
how can we calculate pricing
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