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CONSUMER MIND IS A BLACK BOX
Product Development The sixth step is product development that involves developing the manufacture concept into a physical product to ensure that the product idea may be turne
Question (a) When delivering an assertive confrontation message to an employee, you have to be careful not to become defensive or reactive if the employee becomes argumentati
What are the marketing communications programmes Contexts aren't independent or isolated sets of easily identifiable circumstances, however are interrelated and overlapping cir
1. Tell me what topics you have chosen to write about....Choose any one of the three and tell me if you could ever see a career for yourself in that company.... Even if your answe
What is personal selling? Explain the term in briefly. Personal Selling: Personal Selling is the communication technique in that sales people builds the personal relation
factors infkuencing company strategy
Price "The amount of money charged for a product or service, or the total of the values that consumers exchange for the benefits of having or by using the service or product".
define company`s marketing environment.what are the actors and forces that constitute company`s marketing environment? discuss
Problem: Elasticity, Total Revenue and Marginal Revenue For Each of the following cases, what is the expected impact on the total revenue of the firm? Explain your reasoning
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