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Question 1: a) What is meant by Customer Relationship Management (CRM)? b) Nestlé's products include baby food, bottled water, breakfast cereals, coffee, confectionery, da
Requirements of a good marketing information system: 1. Through there will be a several information component and activity component of a marketing information system yet
Question 1: A. List and describe the brand-building steps? B. Define the term position and brand Image? C. Why is trust the primary co
what are the core principles of msrketing
"CONSUMER MIND IS A BLOCK BOX"-DISCUSS
what is mis
Discuss briefly about product identification elements
Objectives/Learning Outcomes The module coursework assessment is designed to enable you to partially demonstrate the learning outcomes required for the successful completion of
Classification of Advertising 1. Advertising may be bordaly classified from the points of view businneesaims coverage users and nature of appeal this is condensed in a ch
#“Consumer mind is a Black Box” –Discussquestion..
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