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Q. Evaluation of Advertising Media - Newspaper?
Newspaper: - Newspaper is brought mainly for their news values. Newspapers are published in a variety of languages. In country like India maximum newspapers are published in Hindi and English. Newspapers comprise following types of advertisement:
Advantages:-
Disadvantages
the importance of branding for marketing company in this case M&C Saatchi and a non-marketing company in this case Coca Cola.
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