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Marketing Strategy Development a. The fourth step is marketing strategy development that involves designing primary marketing strategy for a fresh product depends on the manuf
The management team of a four year old pharmaceutical company in Boston is developing an immunization against malaria. The team has just learned from the FDC that is has passed sta
The responsibility of manufacturing to provide safe products is clear product liability refers to the legal obligation of a manufacturing or seller to compensate for injury or dama
a side of a square is represented by x-3.what expression represents the area of the square?
Steps in the marketing planning plans: in a corporate set up, two levels of planning are in practise 1. Comprehence or overall company planning, and 2. Specific
Richard Branson launched Virgin Atlantic Airways to take on overpriced British Airways. The first Virgin flight, on June 22, 1984, took off loaded with celebrities and media. The
Product planning and development: In the modern competitive situation, producers try to bring out suitable products, which are closer to and more attractive than the substitut
What is Growth Stage in marketing strategies? Growth Stage: a. Improve product quality, add new product features and enhance styling. b. Adding new model and flanker
Assume Clinique expects to sell 3 million ounces of BB cream within the first year after introduction but expects that half of those sales will come from buyers who would otherwise
Choosing the advertising messages: The task now is to translate all of the objectives into a specific advertising message to meet the goals. Advertising companies very in their
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