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What is Possession Utility in marketing?
Possession Utility:
This utility permits a buyer to use the product as he desires. This is the value that a buyer acquires from the product. For illustration, a car purchased through a customer may use this for whatever purpose he needs.
What are affective measures of customer satisfaction? Affective Measures of Customer Satisfaction Measurement: A consumer’s attitude as liking or disliking towards a produ
"For every 2 vans in a car-park,there were 9 cars.For every 1 motorcycle,there were 3 cars.After 7 motorcycles left the car-park,2/13 of the remaining vehicle were motorcycles.How
Market factors or consumer factors: the following market or supply characteristics influence the channel decision: A. Consumer or industrial market: the producer of cons
Q. Describe various tasks in product line appraisal? Ans.: Company objectives influence product line length. 1 objective is to make a product line to induce up sel
the importance of branding for marketing company in this case M&C Saatchi and a non-marketing company in this case Coca Cola.
Define the storage in marketing functions of physical treatment. Storage: Goods are usually produced into anticipation of the demand. All they are stored into warehouses u
considering the concept of product life cycle where would you put video games in their life cycle
(3x^2 y)^3 over 9x^2 .....I got 27x^6 y^3 over 9x^2 is there anymore simplifying to be done
CREATING STRATEGIC ADVANTAGE
what is eic framework
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