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Question:
You have just won a National Best Creative award from Association Advertising Agencies and is being interviewed by a journalist.
(a) He asks, according to you and your awareness to creative advertising. what is advertising in thorough details?
(b) Being the National Best Creative award winner 2009, you are being funded to open your own advertising agency. However, you have to give the following details of your company for further procedures. You are expected to illustrate your answer by using tables where required.
1) A name of the advertising agency 2) An organisational structure that would be appropriate 3) Name 2 advertising mediums you might use to promote the company and why? 4) How you would integrate Corporate Social Responsibility creatively in the agency?
What is Advertising Standards Council of principles? Explain in briefly. Advertising Standards Council of Principles: a) To make sure the truthfulness and honesty of demo
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Question 1: (i) Explain why the control system is an important aspect of the food and Beverage management of a hotel. (ii) Discuss the necessity and importance of docum
Uses of sales promotions: 1. For facilitating introduction of new products, 2. For retrieving lost accounts, 3. For overcoming a unique competitive situ
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing.
What are the tasks of marketing management according to Product Life Cycle? When according to Product Life Cycle (PLC) we need to plan our marketing strategy into strategic ter
This assignment requires you to choose: a product and find a market to promote your product, or a market and analyse its needs and find a product to satisfy the
Q. What is advertising ? Consumer is the heart in every business. These days attracting and satisfying customers is more difficult than producing the goods. For several product
What are the Marketing Objectives - pricing decisions A firm may have different marketing objectives like maximisation of profit, maximisation of sales, survival in the mar
Explain the various approaches that are followed by FMCG COMPANIES IN TEST MARKETING
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