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What is personal selling? Explain the term in briefly.
Personal Selling:
Personal Selling is the communication technique in that sales people builds the personal relationship along with customers to make the value for the organization.
What is the Scope of Marketing Research? Scope of Marketing Research: This is very clear that Marketing research is an intensive and systematic investigation of all parts
A planning in which a business expands its activities to include allocation or lines of business related to the selling of its core products.
what are the significant factors that have led to the success of shoppers’ stop
Value Pricing : Value pricing is a modern innovative and individual method of pricing. Value pricing rests on the principle that the reason of pricing is not to recover
Influence of environment: 1. Opportunity: an event in the environment that may be favourable to a company may be suitably exploited by it for the overall benefit of the
Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
Question 1: Brand loyalty is the customer's conscious or unconscious decision, through intention or behaviour, to repurchase a brand continually. In today's highly competitive
Steps in the marketing planning plans: in a corporate set up, two levels of planning are in practise 1. Comprehence or overall company planning, and 2. Specific
Q. Message - Source of advertisement? Message-Source:- Person who converse the message of advertiser to the target audience. Also known as brand-ambassador instance sport
Enumerate about the marketing communications Origin of many definitions rests with a promotional outlook, where purpose was to use communications to persuade people to buy serv
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