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What is related product diversification? A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as
Demonstrate your understanding of the principles of marketing by illustrating the motivation behind energy drink consumers.
What is Line Stretching? Line Stretching: Decision associated to line stretching is taken when the marketer feels he can raise his profits through either adding or droppi
Will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country? Justify your answer.
Customers in this market could be segmented in a variety of ways. The product/service could be targeted to a number of different market segments and marketers could develop a vari
explain the various approaches that are followed by fmcg companies in test marketing
Unfair Trade Practices of MRTP Act For preventing deceptive as well as misleading advertisement MRTP Act has declared convinced trade practices as unfair. These inequitable Tra
Q. What is Residual or Affordable Method? Affordable Method: - This method is as well known as all you can afford, Residual Method, Available-fund-Approach. As the company do
State the Methods of price fixation Methods of fixing price can be broadly divided into the subsequent categories. 1. Cost based pricing 2. Competition based pricing 3
Whats next for Amazon.com? Is cloud computing the right direction for the company? Where else can it grow?
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