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What is Sales Research in scope of Marketing Research? Sales Research: Sales research comprises decision concerning selection of store channels, sales; territories force
How is customer relationship affected in business market and the consumer market? Close Supplier: In Customer relationship there is a smaller customer base but having s
WHAT IS TEST MARKETING AND ITS APPROCHES FOLLOWED BY FMCG COMPANIES
Advertising and sales promotion Advertising and sales promotion allow for a high level of control over the message, from design to transmission. Interestingly, they afford only
I WANT TO KNOW THE ORGANIZATION FOLLOWS 7p''s concept
what''s Challenges in Implementing E-CRM?
Considering the concept of product life cycle, where would you put video games in their life cycle
Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
hstory of marketing
Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
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