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What is comprised in green or environmental marketing?
Green or environmental marketing comprised all activities designed to generate and assist any exchanges intended to satisfy human wants or requirements, so that the satisfaction of these wants and needs arises, with minimum impact upon the natural environment. The products making green claims must state they are “fewer environmentally harmful” quite than “Environmental friendly”. Therefore green marketing must look at minimizing environmental harm, not essentially eliminating this.
DEVELOP an appropriate organisational context of the project
explain cash flow and funds flow with suitable example from existing corporate entity for at least three years .i.e..,2008, 2009, 2010.
consumermind is a black box - discuss.
Cascade Soap Company Mike Bowers sells soap products to grocery wholesalers and large retail grocery chains
What are the Intangible Goods Intangible goods refer to services provided to individual consumers or to organisational buyers (industrial, institutional, commercial, governm
Question 1: (a) Critically assess the usefulness of databases for a firm using multi-level direct marketing channels. (b) Describe how a database enables a firm to identi
Your company has the opportunity to set up a SBU to manufacture solar panels. Your company's cash flow is very tight so you want to be sure that this endeavor will at least pay fo
explain what you understand by market segmentation?
Give examples of product line strategies.
This debate requires you to show your understanding of consumer behaviour in designing promotion campaigns - the topic of the week. The case in point is the promotion of socially b
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