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Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
Should video game companies continue to alter their products to include other functions, such as e-mail?
A. Identify the irritants, disappointments and annoyances of the elderly when it comes to health care when they needed them.
A baseball left fielder throws a baseball from a position 400 feet from home plate to the third baseman who is 90 feet from home plate. (Assume the two players are in the same lin
elaborate market positioning errors broadly
Determine in brief about Marketing communications Marketing communications are a management process through which an organisation engages with its numerous audiences. By under
(a) Find the main external forces triggering the need for organizational change. Pick three and discuss how they might necessitate behavioral change on the part of organization's e
Q. Explain market segmentation? Tell need to segment the markets? O R Clarify th e term market segmentation & briefly explain the need to segment the market? A
explain one stage channel of distribution
Product life Cycle Strategies After launching a new product, management expects it will enjoy a long and profitable life. However, Management is also aware of that each of pro
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