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Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
How is modified rebury purchase affected in buying decision? A modified rebury purchase: This is a type of buying situation in that the buyer wants to change prices delivery r
What is the meaning of product concept? Meaning: Product concept means that consumers will favor products which offer the most performance, quality and features and which
Explain the strategic decision regarding packaging. Packaging Strategies: To control the packaging of product executives should make the given strategic decisions as given
Q. Explain about Message format? a) Ad- copy for print media b) Ad-copy for broad cast media. c) Radio d) T.v
how should shoppers'' stop develop its demand forecasts?
Q. What do you mean by Promotion Mix? Promotion mix is a particular mixture of promotion tools used by a company to communicate with the audiences. There are 5 main tools sales
Q. Illustrate the Features of Advertisement? 1) Paid form :- Advertisement is certainly not free of cost. The company has to formulate the payment to the media used for advert
ingredient branding in the market place
What is advertising in functions facilitating exchange? Advertising: Advertising has become a significant function of marketing into the competitive world. This helps to s
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