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Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t
henry assael model of buying decision behaviour along with the diagram
Q. Support Media used in advertisement? Support Media: - Message is legible, brief written in bold letters attractive, eye-catching and it must depict the brand name. It has
Why are firms utilizing Green Marketing? There are five probable purposes for firms raised use of green marketing. And these are: a) Organizations observe environmental mark
Considering the concept of product life cycle, where would you put video games in their life cycle
inventory is a necessary evil. discuss
why we need to study promotion in marketing?
Product related segmentation: Product use situations: one of the important bases is the product use situations. Different customers may use the same product in different use
What are the needs for retention? Need for Retention: There are several interesting facts upon the basis of past researches about getting a customer and retaining him.
in context of marketing, explain three approaches that were use in early days
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