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What are various types of pricing strategies?
Adopted by the company. Currently we will discuss the various types of pricing strategies within detail are specified here by points: Value pricing strategy, Maximum acceptable price, Price leadership, Pricing new products, Skimming Pricing Strategy, Penetration Price Strategy, Product Line Pricing, Price Bundling, Premium Pricing and Image Pricing.
The assignment gives you an opportunity to demonstrate your understanding of the importance of segmentation, targeting and positioning in today's highly competitive consumer market
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