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Question 1:
(a) Describe a Press conference.
(b) A Press Conference could be planned well in advance to make it effective. Several elements should be considered to make it successful. Discuss.
(c) How could you evaluate a press conference?
Question 2:
What evaluation criteria could you use in order to decide whether to appoint an external public relations consultant or to use an in -house consultant?
Question 3:
Show the six point PR planning model for a Public Relations campaign.
Question 4:
Describe how public relations is distinct from journalism, advertising, selling and marketing.
how we can compare our product with other company''s product in BCG matrix
Discuss the Henry Assael model on buying decision behaviour.
1. List dawn and explain the advantages of integrated material management.
Factors influencing pricing decisions
Q. Explain types of Unfair Trade Practices? Following trade practices connected to advertising are held as Unfair Trade Practices under MRTP Act. (i) Falsely representing th
Question: Q1. Name and give a short brief on drivers that influence customer behaviour. Q2. Name and give a short brief on what do consumers want? Q3. Explain in your own
Why analyze the marketing environment? 1. Knowledge of the marketing environment is central of marketing management: marketing management rests squarely on the knowledge
Question 1: What are the purposes of a Food & Beverage control system for a first class medium-size hotel running 3 (three) Food & Beverage outlets including room service?
what do you understand by marketing management? explain its importance in modern business world
FIND THE DISTANCE BETWEEN TWO LINEB 2x+y+3=0 AND 3x+4y+1=0.ALSO FIND THE EQUACATION OF LINE LYING MIDWAY BETWEEN THEM.
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