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What are the Aims of marketing communications
Aims of this introductory module are to explore some of the concepts associated with marketing communications and to develop an appreciation of the key characteristics of main tools of the communications mix.
full detail since it is assignment
define marketing and marketing management
Theory of Noncomputability, Define Noncomputability When we want to specify the elements of a set that contains only a few elements, the most direct and obvious way is to exhau
As per the Osborne and Gaebler, governments don't work well, since they are tall, sluggish, over-centralized, and preoccupied with diverse rules and regulations."We developed publi
Q. Explain about Judgement Method for preparing advertisement Budget? Judgement Method: - In this process advertising budget is decided by the experienced manager of company on
how is rapid globalisation a challenge in the 21st century.
Question 1: Describe the marketing audit in detail. Characteristics of marketing audit Components of marketing audit Question 2: Explain consumer research p
Problem 1 You are the marketing manager of a bank and you want to persuade the general manager that it is important to include advertising in your organizations marketing commu
T arget Market This is the collection or population of customers or consumers that an organization has in mind as the primary audience for its goods or services and to
Definition of product according to William J. Stanton "Product is a set of intangible and tangible attributes including packaging, price, colour, manufacturer' s prestige, reta
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