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What are processes for selecting target Markets?
Market Targeting:
Once the form has known its market segment opportunities, this has to evaluate different segments and at last decide how many and which have to target. It is termed as market targeting that a marketer does along with suitable marketing mix.
Market segmentation producer or how to segment the market: 1. Survey stage: this is divided into two parts, (1) focus group discussions and in depth interviews with a v
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