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What are processes for selecting target Markets?
Market Targeting:
Once the form has known its market segment opportunities, this has to evaluate different segments and at last decide how many and which have to target. It is termed as market targeting that a marketer does along with suitable marketing mix.
Define the concept of Marketing Information System. Meaning of Marketing Information System : Marketing Information system is systems which consist of people, procedu
How to explain the wheel of life
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Illustrates the words of American Marketing Association for marketing research? In words of American Marketing Association as, “marketing Research can be explained the gather
Macro environment: macro environment refers to those factors, which are not concerned to the immediate environment. These factors are external to the company and are quite uncomfo
Define the concepts of marketing research. Market Research: Marketing research is the intelligence facility of a business enterprise. This implies the careful and goal st
What is Decline Stage in marketing strategies? Decline Stage a. Know the weak and weakest products. b. Prop unprofitable customer group. c. Harvesting the investmen
define marketing and marketing management
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