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Discuss the importance of strategy and good leadership in marketing
Scope of Advertisement 1) Increase in Ad functions :- Earlier ads were designed to persuade informative needs of buyers in the form of public announcements however now adverti
Value Pricing : Value pricing is a modern innovative and individual method of pricing. Value pricing rests on the principle that the reason of pricing is not to recover
What are sabmiller interfaces with loqgistics, marketing, distribution
What is Budget allocation Sales department receives the bulk of the marketing budget in the organisation market, and little is spent on research in comparison with the consum
Question: (a) Explain with examples the meaning of shadow branding? (b) What is the difference between umbrella branding and portfolio branding? (c) List the six market
Explain the selling of a product correspond to the views of customers. In condition, the company is preparing an offering mix of products, prices and services and utilizing a c
explain Henry Assael Model of buying decision behaviour along with diagram
Marketing Research Marketing research, one of the components of an information system, include collecting information relevant to a particular marketing problem faci
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